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| Castrol
India Limited ties-up with Rahul Dravid |
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Castrol India Limited, the second largest
lubricant company in  India,
today announced mmmits partnership with Rahul
Dravid, as their Brand Ambassador. The
company is considered to be the technology leader
in the Indian lubricant Industry and has constantly
demonstrated its commitment to the Indian consumers
by offering world-class products, backed by the
highest level of customer service.
"Rahul Dravid is today amongst the top batsmen
in the world and a role model for the youth",
said Mr Ram Savoor, Chief Executive & Managing
Director, Castrol India Limited. "He
is reliable, consistent and a high performer, qualities
which are also synonymous with Castrol brands. As
far as we are concerned, it is a perfect fit."
The contract has been signed for a period of
three years during which Rahul will endorse a range
of Castrol products. Speaking on the occasion, Mr
Ravi Pisharody, Vise President Marketing said,
"Rahul has already completed shooting the
first commercial for our premium passenger car oil
Castrol GTX Magntec and we are delighted
with the results. The commercial already hit the
air last weekend on the new Mega show "Jeeto
Chappar Phaad Ke."
Reacting to the signing, Rahul Dravid said,
"I am indeed proud to be associated with
a company like Castrol which has a world renowned
reputation for quality and reliability. I look forward
to this partnership with Castrol."
Text: Rahul Surkund
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