Clothing company with a premium on quality

At First Promotional Clothing Company, the customer is truly King. And giving clients this princely treatment is the husband and wife team of Rimpy and Kanwaljit Singh. The charming couple began their business venture in1992 by trading in T-shirts for children on a small scale in the city. However, despite making brisk sales, they were not too happy with the quality of the garments they sourced. "The next time I meet my customer, I should be able to look him in his face," says Kanwaljit. Their obsession with quality led them to manufacture the garments themselves and retail them in 7-8 select outlets within the city. While the response was more than flattering, they did have to put up with delayed payment. The couple then decided to turn their attention towards the corporate sector and thereby tap a more professional segment.

The year 1995 was a major turning point for the couple. They got their major breakthrough in the corporate world with AT&T.  Interacting with the corporate sector was a profound learning experience. "Our entire attitude to work changed and our delivery schedules improved drastically. We met Purchase Managers who wanted delivery 'now' " laughs Rimpy. For AT&T, they conceptualized and designed the entire uniform for staff in the customer care center. T-shirts are their forte, but they do manufacture jackets, wind cheaters, etc, as per the requirements of the customer. Other major clients include Coca Cola, G E Medicals, Kinetic Engineering and Mahindra World College, to name a few.
The couple is committed to deadlines and has never failed to deliver on time. They willingly help out customers who are not able to exactly pinpoint their specific requirement. They once designed a smart sleeveless jacket with lots of pockets for a customer who wanted 'something' where his workers could put all their tools. Needless to say, the customer loved it. They have striven hard to earn a good reputation in the market and do not conceal anything that a customer ought to know about the garment. "You never told me so" is something they have never heard their clients tell them.

Call them designers and the couple is humble enough to admit that they are designers by default. But ask them about their motto and they are very emphatic in their reply "Quality on time, every time."
Their designs may change, but their mission to deliver quality products always remains steadfast.

Address: 24, Anasuya Enclave, Wanowrie, Pune 411 040;
Phone: 400 2016/17;
Fax: 687 2042/613 1576;
e-mail: knitts@vsnl.com